Project challenges

The previous website of the NBU did not comply in full with the NBU’s transparency policy, since users faced difficulties finding necessary information and navigating the website structure.

  • It was neither user-friendy nor easy to navigate.
  • The interface was lagging behind the design trends.
  • The old version was not adaptive.
  • The home page content looked text-heavy and unstructured.
  • The wording of the website’s content was too complicated.
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Project goal and objectives

The NBU set a goal to create a user-friendly website that would appeal to the general public and become the primary source of information on the NBU’s operation, as well as the financial and the banking sectors.

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Objective 1

Accessibility of information
for users

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Objective 2

Clear and easy
interaction

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Objective 3

Transparent and open
information for the market

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Objective 4

Appealing and useful website
for the general public

Target audience

In contrast to the previous website used by a limited number of experts, the new one is intended for the broad audience.


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Ukrainian citizens

are keen to receive information on the financial market from the primary source

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Experts and journalists

are interested in economic content, NBU events and comments on financial and monetary policies

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Financial analysts

are interested in economic
data and forecasts

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Bankers

are iterested in economic content, data, forecast, and analytical reviews prepared by the NBU

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International investors

are interested in studying the economic environment, investment climate, legal framework, as well as progress of IMF programs

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Academic community

students and educators who are interested in the content, events, and growth opportunities

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Research
and strategic session
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The new website has been designed with consideration of comments and requests of primary stakeholders.

  • We held strategic sessions with different target audiences.
  • Experts, journalists, economists, and financial analysts were engaged in the discussion.
  • Over 50 attendees of the strategic sessions were surveyed.
Project outcomes

In line with the set goals, the NBU received positive scores in the main categories: accessibility, userfriendliness, transparency, and design.


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Design

  • Conforms to the new corporate style
  • Follows the latest web design trends
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User-friendliness

  • Simple structure
  • Easy navigation
  • Adaptive layout
  • On-site search
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Accessibility

  • Easy-to-understand content
  • Special version for people with visual impairments
  • Interactive data
  • Video hub
  • Visual content: photos, infographics, diagrams
  • Plain language
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Transparency

  • Over 10 catalogues and registers
  • Regulatory framework
  • Data sets
  • Publications and analytics
  • Q&A
  • News portal
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Home page

The home page shows the latest information in high demand of the general public.

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Intuitive design

Each page is made of the themed building blocks: text fields, diagrams, news, references, files, videos, etc., so users can navigate easely.

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Menu and navigation

The menu helps easily find the necessary information. The menu’s structure corresponds to NBU main functions. Additional features are available in the tools menu.

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Monetary
policy

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Financial
stability

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Banking
supervision

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Payments and
settlements

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Financial
markets

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Hryvnia

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Event calendar

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Questions and answers

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Research activities

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Publications

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Regulations

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Glossary

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Tariffs and services

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Open data

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Contacts

Adaptive design

Users can easily browse the website on their smartphones, tablets, or laptops.

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Special version for people with visual impairments

The NBU considers important for its information to be available for everyone. Therefore, the new website has a version for people with visual impairments.

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Special features

The new website provides easy access to information on the NBU’s activities, decisions, events, including archived records.


Feedback

New NBU website has received positive comments from users and the media.


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Key figures

6000

total hours spent
on the website design

30

NBU units engaged

> 100

NBU employees – members
of the working group

> 50

experts – attendees
of the strategic sessions